Microsoft Windows is beating Apple – Business Insider
For decades, Microsoft Windows users were locked in a seemingly eternal debate with fans of Apple’s Macs over who had the superior platform — a conflict spurred by the very public rivalry between Bill Gates and Steve Jobs.
Around the mid-aughts, things settled into kind of a stable duopoly, as Apple found its niche as the maker of premium hardware for the culture-conscious, and Windows PCs earned a rep as the computer of the mainstream, especially for gamers and office workers.
Apple opened the door for users to install Windows on Macs, and Microsoft made truckloads of cash selling Office and its associated services on iPhone and iPad. It was all quiet on the PC front as the battle moved to the smartphone.
